Impulse Buying

Student: Fahad Shaikh
Status: Available to partner with
Dissertation: Impulse Buying
Dissertation category: Marketing & comms
Dissertation theme:
Short summary: Understanding the influence of store atmospherics and consumer personality upon their tendency to impulse purchase.
Detailed summary:
University: De Montfort University
Course: Fashion Buying with Marketing
Partnered with: Available to partner

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